Color-treated hair can become dull, faded and damaged over time. To keep color vibrant, we’ve created the ultimate defense against the top three causes of color fade: Frequent shampooing,Thermal styling, UV exposure Ultimate Color Repair™ harnesses the reparative power of quinoa to lock in hair colour, restore luster, and reverse the signs of damage. Quinoa is an ancient grain rich in amino acids that penetrate into the hair and bond like a magnet, creating a protective shield.
Forever Blonde products are powered by exclusive Keractive protein that "hugs " hair to help repair damage . While safflower oleosomes replenish lost moisture and seal the cuticle. The result is stronger, healthier hair with long-lasting hydration and shine.
Our exclusive KeraTriplex® protein blend penetrates from the inside out to repair and seal damaged hair, while Awapuhi extract balances moisture for manageability and shine.
Where Paul Mitchell started, first launched in 1980, its still the core of the product range
Invigorates hair and the senses with tea tree oil , peppermint and lavender extracts
Your style is effortless. Your hair is on point. You’re the modern MITCH man. Range includes shampoos and waxes